( The Studio )
AI Operations is an Auckland studio led by Deep Patel, working with brands across hospitality, automotive, dance and beyond. We make films, campaigns and content built for the way people actually watch: fast, mobile, and impossible to scroll past.
We started from a simple idea: brands don't need more content, they need content worth watching. So we keep the whole thing in one place, from the first concept to the ads that put it in front of the right people.
We build the thought before the budget. If the concept doesn't hold on paper, no camera saves it.
Every frame is cut for where it lives — the feed, the pitch, the big screen. Built to travel, not just to exist.
The people who pitch it are the people who shoot it and cut it. No handoffs, no telephone, no dilution.
( How we work )
We get under the brand — what it sells, who it's for, and why anyone should stop scrolling. Nothing gets shot until that's clear.
The idea comes first. We write it, storyboard it, and pressure-test it before a single day on set.
A tight crew, the right kit, and a plan for every shot. We move fast without losing the frame.
Edit, grade, sound, and cutdowns for every platform. You get the hero film and everything it needs to travel.
( What we do )
From the first idea to the ads that run it. One studio for the film, the feed and the brand.
Cinematic brand films, campaigns and ads. Concept to final cut, one team the whole way.
Facebook and Instagram campaigns built to sell. Full-funnel creative, targeting and optimisation.
Ongoing content that keeps your brand showing up and worth following.
Scroll-stopping vertical video, cut for the feed and made to travel.
Stills that sell the product and the feeling. Studio, on-location and lifestyle.
Identity work that makes the brand look the part, on screen and off.
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Brands filmed
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Films delivered
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Industries
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In-house, start to finish
( Start a project )
Tell us what you're making. We come back within a day.